June 2022 Newsletter

Summer Arrives

Of the four seasons that we enjoy on the Delmarva, Summer ranks at the top of the list for many along the Eastern Seaboard. And for good reason. What's not to like about it? With the passing of Memorial Day, into our collective stored memories, we move seamlessly into the summer season. Thanks to warm weather we can participate in an abundance of outdoor activities like fishing, boating, swimming, picnics, and seemingly endless days of leisure wiled away—pursuing a myriad of pastimes that make us feel glad to be alive. Of course, being located along the ocean as Rehoboth Beach is gives added pleasure to the longer days of the summer season. Everything kicks into high gear for people of all ages to participate in or just observe: Whatever suits your fancy. Walk the boardwalk, ride some rides, play some games, listen to some music at the bandstand, or just enjoy an ice cream or French fries. For the more adventurous soul in you, dip your toes into the Atlantic Ocean, challenging the waves to catch you if they can. Along the way you can enjoy time in some of the many fine restaurants and shopping establishments that call Rehoboth Beach home. To help you with the latter, we have highlighted some of our member establishments and encourage you to visit them during your visit to downtown Rehoboth Beach.

For old standards that never disappoint, be sure and drop by Mariachi restaurant just off the boardwalk on Wilmington Avenue. Their friendly service and fine Spanish, Mexican, and Latin American cuisine have kept customers coming back for over a decade. Whether you go for the authentic Mexican dishes or the delicious tequila and margarita drinks, at their fully stocked bar, everyone will leave happy. If your palate is longing for more traditional bar food, then the Purple Parrott Biergarten is the place for you. Located in the rear of the Purple Parrot Grill with a very tropical landscape, full bar, and tables in the sand, you can wile away the day into the evening enjoying daily happy hour drink and nightly food specials that will delight everyone in your party. On your way back to your accommodations don't miss Snyder's Candy on Rehoboth Avenue, known for their flavored sodas, saltwater taffy, and caramel- or chocolate-covered apples, along with a myriad of other delectable treats that will get you through the evening. Another business that is a family affair with Kaan Pomakoglu and his mom and dad all pitching in at the newly opened Kaan's Bakery on the ground level of the Avenue Inn on Wilmington Avenue. Their menu includes cakes, mini cakes, pies, pastries, eclairs, twists, donuts, and breads that are sure to satisfy your sweet tooth any time of day.

As for shopping experiences that are sure to delight, Lilypad Children's Boutique ranks among the best children's stores at the beach. Their high-quality unique children's gifts and clothing are beautifully displayed and perfect for the children or grandchildren on your shopping list. Other exciting family-owned businesses include Rehoboth Breeze, located in the heart of Rehoboth Beach on Rehoboth Avenue. They carry a large assortment of top-quality cotton T-shirts, sweatshirts, hats, and bags in both funky and classic designs. Be sure to stop in at Browseabout Books, on Rehoboth Avenue, whether your interest lies in children's books, a good novel to read on the beach or by the pool, or a swanky gift or game to occupy your leisure time: They are sure to have just the item you are looking for in their ample inventory on display. And speaking of things to do, you must visit Something Comfortable, Delmarva’s certified bra fitter. It is a unique lingerie shopping experience for women of all ages and sizes.

We know you will enjoy your visit to all of these places and while you are there be sure to tell them you read about them in the RBMS Newsletter. You can find out more about these establishments later on in this newsletter.

Current and past issues of the newsletter are available on the RBMS Website at Newsletter | Home | Rehoboth Beach Main Street (downtownrb.com)

New Businesses & Membership Renewals

RBMS welcomes new member Helios Sunglasses at the Green Partner level!

RBMS welcomes Kaan’s Bakery and the Phillip Morton Gallery as a new members!

RBMS thanks Loves Liquors and Port 251 for renewing their memberships at the Green Partner level!

RBMS thanks these businesses for renewing their membership!

Grace Boutique

Rehoboth Beach Farmers Market

ScuBees CBD Boutique

Weeth Home

Elegant Slumming

The Ice Cream Store

For information about levels and benefits of RBMS membership, go to Join | Rehoboth Beach Main Street (downtownrb.com)

Showcasing Rehoboth Beach Businesses Rehoboth Breeze

If you are looking for a shop to buy a souvenir tee shirt or sweatshirt to represent your stay at the beach, you won’t find a better shop than Rehoboth Breeze, a RBMS Yellow Partner! The shop has long been a wonderful store that sells excellent quality t-shirts and sweatshirts.

With a wide variety of styles to choose from, customers always can find something to match their individual vibe. The store offers shirts from Buddy by the Sea, Harbor Design, Sea Dog, Fish Out of Water, Planet Cotton, NuBlu Sport, American Fido, and Ocean Beach. Rehoboth Breeze is also the only store authorized in Rehoboth to sell Big Hed designs: colorful tee shirts and sweatshirts that feature hip and funky original beach-inspired art. In addition, the shop also sells a wide variety of BlueQ bags and Legacy Hats.

Customers rave about the warm and friendly service, even at the busiest of times, that they find at the shop.

You can find Rehoboth Breeze just a block away from the boardwalk at 117 Rehoboth Avenue. The shop has brisk online sales for those who wish to make purchases without coming to town; check out their website!

Current hours for the store are Friday from 10:00am–2:00pm, Saturday from 10:00am–4:00pm, Sunday from 10:00am–3:00pm, and Monday from 10:00am–2:00pm. Summer hours from mid-June through Labor Day will be 10:00am–10:00pm daily!

Browseabout Books

Browseabout Books, owned by Susan Kehoe and her husband, Matt, has expanded and reinvented itself many times while evolving into one of the nation's top independent bookstores. Browseabout, an RBMS Yellow Partner, is known not only for books, but a fantastic selection of toys, stationery, and unique gifts. Browseabout is open 363 days a year. It is no wonder that Browseabout is the favorite stop for residents and tourists alike!

Browseabout Books continues to feature renowned authors and artists this summer at luncheons and book signings. Two highlights: On June 7, Browseabout Books will host a book signing and buffet lunch with Emily Griffen, author of Meant to Be. On June 16, Browseabout Books will host Jane Green, author of Sister Stardust. Both events will be held at the Rehoboth Beach Country Club, and tickets can be purchased at https://www.browseaboutbooks.com/.

Stop by Browseabout for one (or all!) of these featured luncheons and book signings by famous authors, stop at the window for a coffee and dog treat, and browse the more than 35,000 book titles and unique gifts. Visit Browseabout Books at 133 Rehoboth Avenue and go to Browseabout Books | Well Read Since 1975 for a list of in-person and virtual events!

The Purple Parrot Biergarten—A Reflection by a Fan

The Cape Area has had some wild weather the last few weeks! However, after ten days of rainy, cloudy conditions here at the beach, the sun finally showed its face, and everyone's mood immediately improved. My friend and I wanted to have lunch somewhere that's relaxed and chill to celebrate the change in the weather; we quickly discovered there could be no better place to hang out on a beautiful spring day than the Biergarten at the Purple Parrot! The Purple Parrot is a RBMS Yellow Partner and recent co-sponsor with RBMS of the 2022 Rehoboth Beach Gumbo Crawl!

The Biergarten was part of a significant expansion of the popular restaurant in 2010. It is a well-loved summer place for fun, frivolity, food, and friends.

My companion and I walked along the side of the building that leads to Wilmington Avenue. The brightly painted, cheerful walls in the corridor led us to an incredibly cozy area, complete with sand, lovely plants and trees, several fire pits, vintage metal beer signs, and of course, as is a tradition at the Parrot, dollar bills posted everywhere!

We went up to the charming outdoor bar, which definitely reflects a cool Key West vibe, and retrieved the menu. After relaxing a bit at the cheerfully painted patio table, we ordered food and drinks from the menu, which consisted of a large variety of comfort foods and healthy, tasty choices. A friendly bartender promptly delivered our delicious food and drinks. As promised, we had a relaxing and thoroughly enjoyable afternoon.

Perhaps the best part of our experience, other than the cozy Key West vibe, was the fact that the Biergarten is dog friendly. The bartender brought my dog a water bowl, and then Dewey proceeded to meet some of the other dogs and people who were dining. He had as much fun as we did!

The next time you are in town, and you are in the mood for a casual, laid-back ambiance, be sure to stop in at the Purple Parrot Biergarten at 137 Rehoboth Avenue or visit their website at http://www.ppgrill.com.

Let’s TacoBout Mariachi Restaurant on Wilmington Avenue Serving Rehoboth Beach since 2006, the family-oriented and family-friendly Mariachi Restaurant has prided itself on great service and fresh food. Located at 14 Wilmington Avenue, Mariachi is a RBMS Green Partner. Upon entering, patrons are greeted with a curated interior that includes retro floor tiles, industrial-style piping, oversized windows, framed vibrant artwork, comfortable seating, contemporary lighting throughout, and patios with ocean views. Mariachi Restaurant features a wide array of Spanish, Mexican, and Latin American dishes, as well as two bars, fine wines, spirits, and delectable desserts. From nachos, quesadillas, guacamole, platanos, ceviche, and pupusas, to pechuga al la parilla, masitas de puerco, tamales de pollo, and more, foodies are sure to find authentic dishes to please their palate for brunch, lunch, or dinner! Visit the family restaurant today to see what makes Mariachi Restaurant one of the best places for authentic food in Delaware.

Photo Courtesy of Mariachi Restaurant

Something Comfortable

Something Comfortable, Delmarva’s Certified Bra Fitter was founded in 2008 with the vision of creating a unique lingerie shopping experience for women of all ages and sizes. Something Comfortable, a RBMS Green Partner located at 122 Rehoboth Avenue, features high-quality, affordable designer brands and outstanding individualized customer service. With 20 bra brands in sizes 30AA to 56J, plus the largest selection of styles and sizes in Delmarva, Something Comfortable’s certified fitting staff can change a woman’s life by helping her find the perfect fit. In addition to bras, the store features beautiful collections of designer bridal lingerie and intimate apparel, plus fun and flirty loungewear and sleepwear collections. Something Comfortable recently launched a new e-commerce website featuring new arrivals and best sellers. Check them out at www.something-comfortable.com.

Open 7 days a week year-round, summer hours will soon be 10:00am to 10:00pm daily. Something Comfortable’s current summer promotion offers “free panties” and complimentary bra fittings with every purchase! This promotional offer will soon be made available in most local hotels and Visitor Guides, or you can simply mention this Main Street article to redeem the offer.


The Lilypad Children’s Boutique, a RBMS Green Partner, is a children’s clothing, gift, and accessories store located at 149 Rehoboth Avenue in the Villages by the Sea. The Lilypad offers clothing options for your little ones suitable for every occasion and gifts perfect for newborns, birthdays, holidays, and special events. Proud winner of The Best of Delaware in 2021 and 2022, the Lilypad is open year-round to clothe and gift your newborn, children, and grandchildren with the finest selections in Delaware

Helios Sunglasses

The Helios crew has been visiting the Delaware beaches for years and have always dreamed of living at the beach AND owning their own business. In 2020 they gathered together and put in motion making their dreams a reality! In May of 2021, Helios opened their doors with a customer-first attitude that remains the foundation of their business. As they continue to learn and grow, they are thankful for all the people that have made this amazing ride possible.... Next time you're in Rehoboth Beach pop in and say hi! Helios, a RBMS Green Partner, is located at 70 Rehoboth Avenue, Unit 104. Phone: 302-212-5406.

Rehoboth Beach Main Street held a ribbon-cutting at Helios on May 26. Pictured, left to right: Greer Maneval, RBMS Board President; Dominique Pizzo, staff; Andrew Martinelli, owner; Emily Burns, staff; and Edward Chrzanowski, RBMS City Liaison.

Kaan’s Bakery

Kaan’s Bakery is a new shop in downtown Rehoboth Beach, located at 33 Wilmington Avenue, and a new member of Rehoboth Beach Main Street. Owner Kaan Pomakoglu says, “We have the most delicious, homemade cakes. We make custom cakes for all occasions, birthdays, and parties! We offer gluten free and sugar free desserts to accommodate customers with dietary restrictions. In addition, we bake the most scrumptious cookies, muffins, and pastries. We deliver.” Phone: 302-260-0647.

RBMS held a ribbon-cutting on May 30. Pictured, left to right, are Cindy Lovett and Peter Pizzolongo, RBMS Board Members; Mehmet Atsal, Barista; Ozkar Pomakoglu, Driver; Kaan Pomakoglu, Owner; Emire Pomakoglu, Chef; and Richard Byrne, RBMS Board Member.

News from Rehoboth Beach Businesses

The Royal Treat

The Royal Treat, a breakfast and ice cream parlor at 4 Wilmington Avenue—right off the boardwalk—has been a family-run and -owned business for its nearly 40-year history. Royal Treat’s Fornwalt family recently announced that they will not be serving breakfast during the 2022 season. They will serve ice cream in their parlor on afternoons and evenings. This decision was made due to the growing responsibilities of caring for aging family members as well as staffing shortages.

The Royal Treat Family is grateful for the support of the Rehoboth Beach community and proud to have served this community during the last 41 years. If you would like to help celebrate the Royal Treat and share your memories with the Fornwalt family, you can ask about signing their guest book during hours of operation or consider recording a brief video by following the link on the Royal Treat Facebook page.

Snyder’s Candy

Snyder’s Candy has been a Rehoboth Beach institution since 1940. 82 years in business! Snyder’s is located at 60 Rehoboth Avenue. Jeff Balk, who has owned the business for the last 15 years, announced that the business has been sold. The new owner is Greg Kalinsky. He and his wife are thrilled to own a community icon.

RBMS congratulates Snyder’s on its 82-year history and wishes the best to the new owner!

Based on a story that appeared in the Cape Gazette, May 5, 2022. RBMS thanks the Cape Gazette for the picture.

Rehoboth in Bloom: A New Garden

Rehoboth in Bloom is currently in the planning process for an exciting new garden, tentatively named “Canalside Garden.” It will occupy the space between the south side of the Rehoboth Beach Museum and the sidewalk. Envisioned are several trees, including replacing the Red Bud which was removed during one of the many construction projects in that location. Rehoboth in Bloom will add a combination of shrubs, annuals, and perennials. The historic Grinding Stone and plaque will definitely remain. The goal is to create a shaded, inviting setting at the main entrance of town.

As the project moves forward, we will be seeking organizations and folks willing to get involved in the planning, sod and soil removal, soil replacement, tree acquisition and planting, etc. Let us know if you are interested!!

News from Rehoboth Beach Main Street

This column highlights the work of the RBMS Executive Director, Dan

Slagle, the RBMS Board, and the five committees, focusing on the behind-

the-scenes work of the staff and volunteers, as well as the activities that

are planned and carried out. For information about Dan, the RBMS Board,

and the committees, go to About RBMS | Rehoboth Beach Main Street


Recent Activities of RBMS

Dan Slagle, Executive Director, has been busy meeting and talking with downtown business owners—this month 5 businesses have renewed their RBMS membership, and we have 2 new businesses! Dan coordinated and participated in the Gumbo Crawl and supported the Oldies Dance and Margarita Crawl by collecting funds and promoting these events. Dan attended the AI-Adaptive Intelligence’s Workshop, the Sussex County Chamber of Commerce’s networking event, and the

Main Street Now Conference in Richmond VA.

The Design Committee hosted the Cottage and Town Awards kickoff event on May 7. Rehoboth in Bloom has continued planning a new garden at the Rehoboth Beach Museum and replaced the downtown plants that were damaged by the Nor’easter we recently experienced.

The Organization Committee has launched the new Ambassador Program, for which each RBMS member receives visits from an RBMS volunteer Ambassador who will provide updates on RBMS

activities/events, solicit feedback, and ensure that promised benefits are received by each member.

The Promotions Committee is continuing to develop plans for the Chocolate Crawl in September, November 13 Fashion Show, and the December Community Unity Dinner.

The Communications Committee welcomed our new Website and Social Media Coordinator, Michael MaLoon. Committee members continued its ongoing newsletter development and oversight for social media and website updates.

Recognizing Our Volunteers: Rick Perry

Rehoboth Beach is privileged to have so many residents with extraordinary and diverse talents and skills, individuals who are willing to invest their time as volunteers in our town. One of our super residents who contributes specialized skills and philanthropic action to Rehoboth Beach every day is Rick Perry, who serves as Co-Chair of the RBMS Organization Committee.

Rick brings an amazing background to Rehoboth. He has been an attorney for over 45 years focused on corporate, securities, and banking law. In addition to his role as an attorney, Rick also became involved in running political campaigns in Massachusetts. He served in a senior position at a federal banking agency and was an owner and managing member of a nationwide investment banking firm, registered investment adviser, and a broker-dealer. Even more impressive, Rick led groups to Africa, Central and South America, and Mexico to provide support especially to street children as well as families in impoverished areas ravaged by HIV/AIDS, drug addiction, forced labor, hunger, and a lack of housing. He also worked with organizations in the Washington DC area that rescued young girls who were victims of sex trafficking.

Rick moved to Rehoboth Beach full-time in 2013. Since then, he has been a strong advocate for property owner rights and an ardent supporter of our local business community. He also contributes significantly to causes such as Clear Space Theatre, CAMP Rehoboth, the Delaware Humane Association, and Beebe Hospital, among many other charitable organizations.

Rick ran for City Commissioner in 2015 and 2016. In 2017, he was appointed to the Planning Commission. In 2019, he was selected as Chair of the Planning Commission and served in this capacity for the 2019-2020 term.

After leaving the Planning Commission, Rick immediately became involved with Rehoboth Beach Main Street, starting in August 2021, when he was asked to serve as Co-Chair of the Organization Committee. Rick continued his energetic and selfless service by leading efforts to ensure that members of RBMS and the residents understand the value that RBMS provides to the community


Rick is incredibly enthusiastic about RBMS. “I believe in the mission of RBMS. The quality of life for the residents is dependent on the business community as is the business community dependent on the residents. Without the small businesses in our community, Rehoboth Beach will not be a desirable place to live, and it will not draw the tourism that keeps our taxes low and our services high. RBMS is the vehicle to bring the business and resident communities together to improve life for everyone in Rehoboth.”

Rick is committed to remaining active in our community by making significant contributions to the RBMS mission and by supporting other charitable organizations and businesses in town.

Thanks to Rick Perry for his selfless dedication to Rehoboth Beach.

Rehoboth Beach Gumbo Crawl 2022 Winners

Following a highly successful, sold-out Gumbo Crawl on April 30th with 16 participating restaurants providing their special take on every type of Gumbo imaginable, we had to continue the fun with an awards ceremony for the winning restaurants. Every Gumbo Crawl ticket-holder had a ballot and on Wednesday evening, May 4th, Purple Parrot Grill Beach Haus & Biergarten hosted the participating restaurants to announce the winners.

First Place winner was Café Azafrán, with Mariachi Restaurant placing second and Above the Dunes capturing third place. This was such a difficult decision to make for many ticket holders with all the delicious food served by the event venues.

Rehoboth Beach Main Street would like to thank all the participating restaurants for helping to make this event a success: Above the Dunes, Aqua Grill, Blackwall at the Beach, Café Azafrán, Cooter Brown’s Twisted Southern Kitchen and Bourbon Bar, Dalmata, Dos Locos, Federal Fritter & Bistro, Freddie’s Beach Bar, Mariachi Restaurant, Port 251, Purple Parrot Grill Beach Haus & Biergarten, Rehoboth Ale House Downtown, Rigby’s Bar & Grill, Sunny Bay Café, and Zogg’s Raw Bar & Grill. A special thanks to Purple Parrot for partnering with RBMS in coordinating the event and hosting the awards ceremony. We would also like to thank Holt Paper Company and Sysco Corporation for their generosity.

It was wonderful to see Downtown Rehoboth filled with smiling faces enjoying a beautiful sunny day in our town. We’re already planning for next year’s Gumbo Crawl!